CreatingReorganized: The Business Promotional Video Podcast for Sustainable Growth
Are you a new or established business owner struggling with marketing, sales, and that gnawing feeling of burnout? Welcome to #CreatingReorganized, the show that helps you build a scalable and sustainable business using the power of a business promotional video podcast.
Join psychology professor, former IT strategy consultant, and working mom Prof. Dr. Eleonore Soei-Winkels as she shares her proven blueprint for success. She's in the trenches with you, balancing a demanding day job and family life while building a thriving business through her own video podcast shows, #PostdocTransformation and CreatingReorganized.
Each episode, we cut through the noise of content overload and AI anxiety to give you actionable strategies, psychological insights, and tech-savvy solutions for your business. You'll learn how to:
- Boost sales and build trust 24/7/365 by showcasing your unique expertise.
- Create content without burnout using smart, time-saving workflows and automation.
- Repurpose your video podcast into a sales and marketing machine for social media (LinkedIn, Pinterest, Instagram, TikTok, YouTube) and beyond.
- Navigate the AI landscape by leveraging tools and agents to amplify your human-centered message.
- Build an ultimate AI-resistant asset: your personal brand and unique point of view.
You'll get an exclusive, behind-the-scenes look at the tools Eleonore uses herself and how to integrate them for a "set-and-forget" marketing system.
Whether you're selling a service or a product, this show is your living lab for testing ideas, attracting your ideal clients, and creating a business that serves your life, not the other way around.
Ready to stop chasing clients and start attracting them?
Subscribe to CreatingReorganized now and let's get you on the path to high-impact, low-burnout success according to your vision of life.
- Do you have business promotional video podcasting questions? Click here to let me know them here so that I can answer them in future episodes for your #CreatingReorganized according to your vision of life! https://postdoctransformation.activehosted.com/f/26
- If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below: https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use:
They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore
* video podcast for small business owners
* how to start a business promotional podcast
* marketing strategies for small business
* sales funnel for entrepreneurs
* AI tools for content creation
* how to avoid burnout as a business owner
* sustainable marketing for service-based business
* personal branding for founders
* lead generation for small businesses
* video podcast for lead magnet
* podcast marketing for online-only business
* business growth strategies for entrepreneurs
* leveraging AI for business marketing
* how to build trust with a podcast
* repurposing content for social media marketing
* work-life balance for entrepreneurs
* podcasting for beginners small business
* video content creation for business
* how to scale a business with a podcast
* SEO for podcasts small business
Episodes

4 days ago
4 days ago
The supply chain of success - attracting and building your business network with your podcast
Ready to build a business network that fuels your growth—without burning out? In this episode of Creating Reorganized, Prof. Dr. Eleonore Soei-Winkels reveals how your business promotional video podcast can become the backbone of your “Supply Chain of Success.”
Discover how to attract high-quality clients, partners, and suppliers, and transform your network into a resilient, AI-resistant engine for sustainable business growth.
You’ll learn a strategic, step-by-step blueprint for automating your outreach, vetting collaborators, and leveraging psychological principles like the Reciprocity Principle, Social Exchange Theory, and the Halo Effect.
Eleonore shares her own journey as a professor, entrepreneur, and mom, offering actionable tips for using automation tools, smart surveys, and a tech stack that works for you—not against you. This episode guides you through building a reliable network, crafting the perfect outreach, and maximizing the impact of every interview and partnership. You’ll discover how to use your video podcast as a lead magnet, a trust-builder, and a system for pre-qualifying both clients and collaborators—so you can focus on what matters most.
If you’re ready to stop chasing low-fit leads and start attracting your ideal business partners, this episode is your permission slip to think bigger, automate smarter, and create a supply chain of success that supports your vision of life.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0013
Do you have business promotional video podcasting questions? Click here to let me know them here (live question and answer sessions, or presubmit) so that I can answer them live or in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.ac-page.com/crliveqa
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://u1741745.ct.sendgrid.net/ls/click?upn=u001.cud-2FbDMBu2c4-2BzBMrXPxZmcYMNZerJ3k1xO8MzqKdHSr-2BBQykAzd25m1o5Os5E7krQ7KS8giLn4VPcaldOYKnQ-3D-3DrylI_NfaZzT7treMy5ZMXmQ3CpPLK2mfJ1Ckq5B9I-2BmL1JjKuqhM3yKnZfmEkpCWLw-2FPZ2AsOM-2BdAG9KXm5DKpPftoyUWBQIatAmXEOiERKKzo4Ldb0rdTr4KXl6h36AZenx6HKpxvDzsnUhZzUUPCC315B1gOixrQ-2BIx8iWzNyJh8uQSihkSjRa1DQ534ohPT3OTyDUQQwhoxTq3lZWCpGYbtMeL6UTTX36YzJUzb10SxbE-3D
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Thursday Sep 25, 2025
Thursday Sep 25, 2025
How to test and monetize your ideas with your business promotional video podcast
Want to grow your business without the guesswork? In this episode of CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels reveals how your business promotional video podcast can be the ultimate market research tool. Stop wasting time and money on unproven ideas and start building a loyal and engaged community that helps you co-create and test your products and services. You'll discover a strategic, two-phase blueprint: The Feedback Loop of Fortune and The Co-Creation Engine. Learn how to harness the power of psychological principles like the IKEA Effect and The Principle of Reciprocity to turn audience engagement into actionable, profitable data. Eleonore shares her own story of pivoting her business and provides a step-by-step guide on how to use tools to listen to your audience, validate your ideas, and launch your next big offer with a pre-sold audience, all without burnout. This episode is your blueprint for a business promotional video podcast that's not just visible, but provides the return of investment that you deserve. You’ll learn how to leverage automation tools, social media management, and smart surveys to gather insights, nurture leads, and streamline your content creation—without burning out. The episode guides you through building a feedback loop, co-creating offers with your audience, and launching pre-sales that validate your ideas before you invest.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0012
Do you have business promotional video podcasting questions? Click here to let me know them here (live question and answer sessions, or presubmit) so that I can answer them live or in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.ac-page.com/crliveqa
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Thursday Sep 18, 2025
Thursday Sep 18, 2025
The return on investment of your business promotional video podcast
Wanting a business promotional video podcast, but wonder about the return on investment (ROI)?
In this CreatingReorganized episode, Prof. Dr. Eleonore Soei-Winkels explores why and how a video podcast can be a powerful tool for building trust, authority, and brand recognition, especially for high-ticket services.
You will learn about the "halo effect" and how multifaceted expertise builds credibility. You will discern tracking financial ROI, leveraging automation tools, and nurturing leads through content repurposing and smart technology.
The episode also highlights the intangible benefits of podcasting—personal growth, professional development, and the freedom to design a business and life aligned with one’s values.
Eleonore wraps up by offering a premium done-for-you podcasting service for business owners who want the benefits without the hands-on effort, and encourages listeners to embrace podcasting as a strategic, life-changing investment.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0011
Do you have business promotional video podcasting questions? Click here to let me know them here (live question and answer sessions, or presubmit) so that I can answer them live or in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.ac-page.com/crliveqa
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Thursday Sep 11, 2025
Thursday Sep 11, 2025
Video podcast for entrepreneurs - how to market your business 24/7/365 without burnout, CreatingReorganized show
Do you want to market your services and products at all times, on many social media platforms, without burnout? Use the power of a business promotional video podcast!
In this CreatingReorganized show episode, Prof. Dr. Eleonore Soei-Winkels shares insights on managing entrepreneurial burnout, strategic podcasting strategies and tactics for business owners, and the importance of a smart tech stack.
Key tools like Podbean, Descript, Thinkific, TypeForm, ActiveCampaign, and Metrical are highlighted for their role in automating processes, improving content, and generating leads. Practical examples, like a seasonal content strategy for real estate sellers, showcase the effectiveness of video podcasts in building a sustainable business. The episode emphasizes the benefits of leveraging technology for business growth according to your vision of life.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0010
Do you have business promotional video podcasting questions? Click here to let me know them here (live question and answer sessions, or presubmit) so that I can answer them live or in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.ac-page.com/crliveqa
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Thursday Sep 04, 2025
Thursday Sep 04, 2025
How to balance human and AI efforts in your business promotional video podcast
Are you dreaded watching AI-generated content flood your social media feeds, anxious how to cut through marketing your business?
In this episode of the #CreatingReorganized show, Prof. Dr. Eleonore Soei-Winkels shows you how to stop seeing AI as a threat and start using it as your most powerful promotional partner.
She'll cover how to build a sustainable content creation system that works for you 24/7/365—all without burning out.
After listening, you can reduce your cognitive load, by choosing and using tools within your human-centered AI stack, as planned behavior according to your vision of life.
She teaches you the importance of timing, batch recording, and using various tools like Podbean, Descript, Typeform, Metricool, and ActiveCampaign for workflow efficiency.
The episode aims to help the founder streamline the production processes, avoid burnout (or "podfade"), and leverage video podcasting as an effective marketing tool across years to drive sales.
The episode concludes with encouragement for viewers to prioritize their mental health and business goals over rigid content creation schedules.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0009
Do you have business promotional video podcasting questions? Click here to let me know them here (live question and answer sessions, or presubmit) so that I can answer them live or in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.ac-page.com/crliveqa
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Wednesday Sep 03, 2025
Wednesday Sep 03, 2025
When to record, edit and publish your video podcast seasonal strategies for the small business owners to avoid burnout, CreatingReorganized show
In this episode of the #CreatingReorganized show, you learn seasonal strategies for recording, editing, and publishing your video podcast as a small business owner.
Prof. Dr. Eleonore Soei-Winkels shares her insights and practical tips on how to align video podcast content with seasonal trends to maximize engagement and sales.
She teaches you the importance of timing, batch recording, and using various tools like Podbean, Descript, Typeform, Metricool, and ActiveCampaign for workflow efficiency.
The episode aims to help the founder streamline the production processes, avoid burnout (or "podfade"), and leverage video podcasting as an effective marketing tool across years to drive sales. Additionally, Eleonore offers a business podcasting internship opportunity for interested listeners.
The episode concludes with encouragement for viewers to prioritize their mental health and business goals over rigid content creation schedules.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0004
Do you have business promotional video podcasting questions? Click here to let me know them here so that I can answer them in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.activehosted.com/f/26
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Tuesday Sep 02, 2025
Tuesday Sep 02, 2025
Best ways to showcase your products or services on a video podcast to drive sales, CreatingReorganized show
In this episode of the CreatingReorganized show, Professor Dr. Eleonore Soei Winkels discusses how you as small business owner can effectively use video podcasts to showcase your products or services to drive sales.
Drawing from her experience as a psychology professor, former IT strategy consultant, and host of the PostdocTransformation show, she covers why demonstration via a video podcast sticks more than looking at a still image or listening to a voice, key marketing concepts, storytelling and the scarcity principle, leveraging social proof, and actionable strategies to engage audiences.
While she shares the making-of how she creates a demonstrational video, she dovetails psychological theories and concepts like Bandura’s social learning theory and declarative vs. procedural memory.
With practical insights into creating engaging video podcast content with tools like Podbean, Descript, Typeform, ActiveCampaign, Thinkific and Metricool, she offers a comprehensive guide to scaling marketing efforts while maintaining a work-life balance.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0003
Do you have business promotional video podcasting questions? Click here to let me know them here so that I can answer them in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.activehosted.com/f/26
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Monday Sep 01, 2025
Monday Sep 01, 2025
How to Qualify Leads and Convert Them into Paying Customers, CreatingReorganized show
In this episode of the CreatingReorganized show, Professor Dr. Eleonore Soei Winkels discusses how small business owners can effectively use video podcasts for social media marketing to convert listeners into paying customers.
As a former IT strategy consultant and current psychology professor, podcast host and producer of the PostdocTransformation show, she outlines her own experience balancing professional work with family life and how she uses technology to streamline her business tasks.
With practical insights into qualifying leads, creating engaging content, and using tools like Podbean, Descript, Typeform, ActiveCampaign, Thinkific and Metricool, she offers a comprehensive guide to scaling marketing efforts while maintaining a work-life balance.
The episode emphasizes the importance of authenticity, consistency, storytelling, and strategic automation in building trust and boosting sales.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0002
Do you have business promotional video podcasting questions? Click here to let me know them here so that I can answer them in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.activehosted.com/f/26
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Sunday Aug 31, 2025
Sunday Aug 31, 2025
Why founders of a small business need a video podcast to build trust and boost sales, CreatingReorganized show
In this episode of the CreatingReorganized show, host Prof. Dr. Eleonore Soei-Winkels provides a comprehensive guide for small business owners on leveraging video podcasts to streamline social media marketing and enhance sales. She discusses the advantages of video podcasting, including building trust and engagement with audiences, and offers practical advice for getting started. She shares insights from her own experience as the host and producer of the PostdocTransformation Show, detailing her strategies for content planning, equipment needs, and social media promotion. The episode emphasizes the importance of using AI-infused tools for efficient content creation and outlines steps for monetizing podcasts. You will also learn about the value of community feedback and goal setting to continually improve podcast strategy.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0001
Do you have business promotional video podcasting questions? Click here to let me know them here so that I can answer them in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.activehosted.com/f/26
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore

Saturday Aug 30, 2025
Creating a sales funnel with your video podcast, CreatingReorganized show
Saturday Aug 30, 2025
Saturday Aug 30, 2025
Creating a sales funnel with your video podcast, CreatingReorganized show
In this episode of the #CreatingReorganized show, Prof. Dr. Eleonore Soei-Winkels guides you as a small business owner, through the intricacies of creating a successful sales funnel using video podcasts. She begins by discussing the importance of having a sales funnel and how it can convert casual listeners into paying customers.
Key concepts covered include understanding the stages of the sales funnel (awareness, interest, desire, and action) and how to map out a listener's journey. Prof. Soei-Winkels also highlights the importance of tools.
Additionally, she delves into the #ElaborationLikelihoodModel to explain how people process persuasive messages, helping you understand why a well-structured sales funnel is crucial for your business.
By the end of the episode, you’ll have actionable steps to set up your own video podcast sales funnel, learn strategies to nurture and convert leads, and know how to use psychological insights to enhance your #marketing efforts. Tune in for comprehensive guidance on transforming your #videopodcast into a dynamic sales machine.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0008
Do you have business promotional video podcasting questions? Click here to let me know them here so that I can answer them in future episodes for your #CreatingReorganized according to your vision of life!
https://postdoctransformation.activehosted.com/f/26
If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:
https://postdoctransformation.ac-page.com/creatingreorganized
If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:
For effective video podcast hosting, distribution to all major podcast players and monetizing:
Podbean https://www.podbean.com/esw
For easy video and audio recording, AI-powered text-based editing and clipping:
Descript https://get.descript.com/83zw2yadn7jl
For fun and dynamic data collection in all business stages:
Typeform https://typeform.cello.so/FxXD1YT3V9z
For creating, hosting and monetizing an AI powered e-course learning management platform:
Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5
For integrating email marketing automation and website building, hosting and customer relationship management:
ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/
For managing and scheduling all your social media content, so you can live according to your vision of life:
Metricool https://s.mtrbio.com/DMOGXJ
If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here
https://postdoctransformation.activehosted.com/f/28
About me:
In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.
For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.
I strategically capitalize on professional tools to scale my impact according to my vision of life.
Thank you for listening and sharing our CreatingReorganized with your small business owner besties!
If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!
Cheers, Eleonore
