How to qualify leads and convert them into paying customers, CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels

In this episode of the CreatingReorganized show, Professor Dr. Eleonore Soei Winkels discusses how small business owners can effectively use video podcasts for social media marketing to convert listeners into paying customers. As a former IT strategy consultant and current psychology professor, podcast host and producer of the PostdocTransformation show, she outlines her own experience balancing professional work with family life and how she uses technology to streamline her business tasks. With practical insights into qualifying leads, creating engaging content, and using tools like Podbean, Descript, Typeform, ActiveCampaign, Thinkific and Metricool, she offers a comprehensive guide to scaling marketing efforts while maintaining a work-life balance. The episode emphasizes the importance of authenticity, consistency, storytelling, and strategic automation in building trust and boosting sales.

Click here for the full transcript & free resources for your own video podcast

 

Dear soon-to-be founder!
Welcome to YOUR future of working on your own - for yourself! 

Are you an underrepresented, underprivileged and underserved young talent who doesn't want to waste valuable life time in non-appreciative companies that will possibly ignore your contributions?

Are you a working mom or dad with business & leadership skills, and experiencing obstacles like being passed over for promotions since parenting openly, so now you want to find a way to earn money in a self-determined family-friendly way? 

Or maybe, you are just in the middle of your life, and you don't want to work (AND live!) like you have learned from boomers before you.

Are you interested in becoming a sustainable founder of your own (side) business & creator as a runway for your better future?

This #CreatingReorganized show is for you! Prof. Dr. Eleonore Soei-Winkels will share seasonally why it’s key to strategically reorganize your content creation process for various platforms, including YouTube, Podcast players, TikTok, Instagram, Pinterest, and LinkedIn. You will learn why building a sustainable business allows you to live according to your vision of life. Apart from being a professor for industrial and occupational psychology, she’s a mom of two kids in primary school. She’s the host & producer of the #PostdocTransformation show for scientists leaping into business. You can find her on all above social media platforms.

 

Do you need the full transcript and free CreatingReorganized resources? Click here:

https://postdoctransformation.ac-page.com/creatingreorganized_show0002

 

Do you have business promotional video podcasting questions? Click here to let me know them here (live question and answer sessions, or presubmit) so that I can answer them live or in future episodes for your #CreatingReorganized according to your vision of life!

https://postdoctransformation.ac-page.com/crliveqa

 

If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:

https://postdoctransformation.ac-page.com/creatingreorganized

 

If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:

 

For effective video podcast hosting, distribution to all major podcast players and monetizing:

Podbean https://www.podbean.com/esw

 

For easy video and audio recording, AI-powered text-based editing and clipping:

Descript https://get.descript.com/creatingreorganized

 

For fun and dynamic data collection in all business stages:

Typeform https://typeform.cello.so/FxXD1YT3V9z

 

For creating, hosting and monetizing an AI powered e-course learning management platform:

Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5

 

For integrating email marketing automation and website building, hosting and customer relationship management:

ActiveCampaign https://try.activecampaign.com/creatingreorganized

 

For managing and scheduling all your social media content, so you can live according to your vision of life:

Metricool https://s.mtrbio.com/DMOGXJ