CreatingReorganized

How to qualify leads and convert them into paying customers, CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels

In this episode of the CreatingReorganized show, Professor Dr. Eleonore Soei Winkels discusses how small business owners can effectively use video podcasts for social media marketing to convert listeners into paying customers. As a former IT strategy consultant and current psychology professor, podcast host and producer of the PostdocTransformation show, she outlines her own experience balancing professional work with family life and how she uses technology to streamline her business tasks. With practical insights into qualifying leads, creating engaging content, and using tools like Podbean, Descript, Typeform, ActiveCampaign, Thinkific and Metricool, she offers a comprehensive guide to scaling marketing efforts while maintaining a work-life balance. The episode emphasizes the importance of authenticity, consistency, storytelling, and strategic automation in building trust and boosting sales.
Click here for the full transcript & free resources for your own video podcast
 
Dear soon-to-be founder!Welcome to YOUR future of working on your own - for yourself! 
Are you an underrepresented, underprivileged and underserved young talent who doesn't want to waste valuable life time in non-appreciative companies that will possibly ignore your contributions?
Are you a working mom or dad with business & leadership skills, and experiencing obstacles like being passed over for promotions since parenting openly, so now you want to find a way to earn money in a self-determined family-friendly way? 
Or maybe, you are just in the middle of your life, and you don't want to work (AND live!) like you have learned from boomers before you.
Are you interested in becoming a sustainable founder of your own (side) business & creator as a runway for your better future?
This #CreatingReorganized show is for you! Prof. Dr. Eleonore Soei-Winkels will share seasonally why it’s key to strategically reorganize your content creation process for various platforms, including YouTube, Podcast players, TikTok, Instagram, Pinterest, and LinkedIn. You will learn why building a sustainable business allows you to live according to your vision of life. Apart from being a professor for industrial and occupational psychology, she’s a mom of two kids in primary school. She’s the host & producer of the #PostdocTransformation show for scientists leaping into business. You can find her on all above social media platforms.
Click here for the full transcript & free resources for your own video podcast
 
 

Why founders of a small business need a video podcast to build trust and boost sales, CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels

In this episode of the #CreatingReorganized show, host Prof. Dr. Eleonore Soei-Winkels provides a comprehensive guide for small business owners on leveraging video podcasts to streamline social media marketing and enhance sales. She discusses the advantages of video podcasting, including building trust and engagement with audiences, and offers practical advice for getting started. She shares insights from her own experience as the host and producer of the #PostdocTransformation Show, detailing her strategies for content planning, equipment needs, and social media promotion. The episode emphasizes the importance of using AI-infused tools for efficient content creation and outlines steps for monetizing podcasts. You will also learn about the value of community feedback and goal setting to continually improve podcast strategy.
Click here for the full transcript & free resources for your own video podcast
 
Dear soon-to-be founder!Welcome to YOUR future of working on your own - for yourself! 
Are you an underrepresented, underprivileged and underserved young talent who doesn't want to waste valuable life time in non-appreciative companies that will possibly ignore your contributions?
Are you a working mom or dad with business & leadership skills, and experiencing obstacles like being passed over for promotions since parenting openly, so now you want to find a way to earn money in a self-determined family-friendly way? 
Or maybe, you are just in the middle of your life, and you don't want to work (AND live!) like you have learned from boomers before you.
Are you interested in becoming a sustainable founder of your own (side) business & creator as a runway for your better future?
This #CreatingReorganized show is for you! Prof. Dr. Eleonore Soei-Winkels will share seasonally why it’s key to strategically reorganize your content creation process for various platforms, including YouTube, Podcast players, TikTok, Instagram, Pinterest, and LinkedIn. You will learn why building a sustainable business allows you to live according to your vision of life. Apart from being a professor for industrial and occupational psychology, she’s a mom of two kids in primary school. She’s the host & producer of the #PostdocTransformation show for scientists leaping into business. You can find her on all above social media platforms.
Click here for the full transcript & free resources for your own video podcast
 

CreatingReorganized Show trailer

Are you a new or a business founder in the making, wondering how to scale your marketing without spending hours every day? Discover the power of promotional video podcasting with my CreatingReorganized Show. I'm Professor Dr. Eleonore Soei-Winkels. As a PhD in Neuroscience, former IT strategy consultant, and a working mom, I've built my own side business while raising kids and teaching as a professor.
I've been in your shoes and I can teach you sustainably marketing your business according to your vision of life. On CreatingReorganized, I share how I've reorganized my video podcasting production workflow to save time, scale impact, and boost marketing and sales. You will learn strategies, tools, and tips to start and grow your video podcast today.
You're ready to see how video podcasting can transform your business? Subscribe to CreatingReorganized now and check out our wishlist to inspire future episodes as linked in the show notes. Let's market your business sustainably according to your vision of life, no matter where you are starting from.
 
More free resources:
https://postdoctransformation.ac-page.com/creatingreorganized
 
Hey #founder! Why and how can you step by step start your own #podcast to promote your own #business?I analyzed my podcasting (season and episode planning, scripting, recording, editing, publishing, repurposing for social media marketing etc) as a blueprint for you:1) TasksAccording to my business goals and models, I derive the content of my video podcasts. For each season, I plan solo episodes and invite interview guests accordingly. 2) Task-related behavioral requirementsOn social media platforms, how can I find new listeners, serve them valuably for free until the end of an episode, win them to come back for more episodes? How I can multiply myself and present my services to them, where and when they are ready to listen?3) Interaction with machines, materials or toolsTechnical details in the 🔗 below!4) Work resultsPodcast and episodes covers, social media carousel posts, short form video backdrop, show notes, descriptions, reaching out to potential interview guests and sponsors, asking my listeners for feedback and further career transition questions I can answer in future episodes, ready to paste audios like, jingle, intro, ads and outro.I stop here, to ask you: does this sound interesting for you? Podcasting is hard work?Only if you want to further analyze podcasting regarding 5) Work environment6) Social environment7) Methods for quality controlling8) Requirements to perform all tasks well you should check out more details and recommendations for all steps, based on my 24 months as a podcaster of my #PostdocTransformation show, 60 episodes, 5 seasons, 9.5 k global audience of scientists leaping into business. https://postdoctransformation.ac-page.com/creatingreorganized